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    Motoyama Town
    Kochi

    Motoyama Town

    Motoyama Town, located in the northern part of Kochi Prefecture, is a rich mountain town wrapped in outdoor thrills and beautiful landscapes, embraced by the pure stream of the grand Yoshino River and rugged Shikoku Mountains. The biggest highlight is the "Yoshinobu Terraced Fields," globally famous as the "Terraced Fields in the Sky" layered tightly along the mountainsides at about 600 meters altitude, whose overwhelming sculptural beauty woven by traditional Japanese rice-growing culture fascinates international tourists. It also serves with high convenience as a base for authentic outdoor activities such as fierce rafting, kayaking, and mountain biking along the Yoshino...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Tosa Town
    Kochi

    Tosa Town

    Tosa Town, located in the central part of Shikoku within the Reihoku region, is a nature-rich mountain town surrounded by the magnificent Shikoku Mountains, where the beautiful waterscapes of the giant "Lake Sameura" (Sameura Dam)—boasting the largest water storage in western Japan—expand. Located upstream of the Yoshino River, original landscapes of traditional Japanese agriculture are still carefully protected today, such as the beautiful "Aikawa Terraced Fields" utilizing pure water nurtured by rich forests. Furthermore, gastronomic charms are fully packed, featuring the branded "Tosa Akaushi" beef raised with this pure water and crisp air, and long-established breweries crafting the premium sake...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Kochi City
    Kochi

    Kochi City

    The prefectural capital of Kochi Prefecture, "Kochi City" is a highly energetic tourism city representing Shikoku, where a rich history and culture continuing from ancient times comfortably merge with urban convenience. In the center stands the grand "Kochi Castle," one of the "12 Existing Original Tenshu" with its Edo-period main keep remaining intact, conveying historical samurai romance to this day. It is also famous as the birth land of the "Yosakoi Festival" held in summer, with its dynamic energy wrapping the entire town in enthusiasm being another charm. Boasting food sanctuaries like the high-level "Hirome Market" where you can taste...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Tsuno Town
    Kochi

    Tsuno Town

    Tsuno Town, located in the mid-western part of Kochi Prefecture, is a nature-rich town wrapped in the blessings of lush green mountains and beautiful pure streams within the grand Shikoku Mountain range. It is globally known for housing the headwaters of the Shimanto River, termed Japan's last pristine stream, drawing many nature hikers seeking the very first drop welling up from the mountain of longevity. It also cradles the "Shikoku Karst (Tengu Plateau)" expanding along the ridge at about 1,000 meters altitude, where you can enjoy spectacular scenery drives and cycling within a different-planet landscape as grazing cattle walk among...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Yusuhara Town
    Kochi

    Yusuhara Town

    Yusuhara Town, located within a deep mountain valley of the Shikoku Mountain range with forests occupying about 90% of the town, is a beautiful mountain village praised as the "Town Above the Clouds," where beautiful wooden architectural structures by world-renowned architect Kengo Kuma melt into rich great nature. Nurtured by Yusuhara's rich wooden culture, Kuma designed architectural masterpieces such as the "Gallery Above the Clouds" and the "Yusuhara Town Library," whose artistic beauty merging traditional wood-framing techniques and cutting-edge modern design fascinates architecture fans globally. Additionally, the historic path where Sakamoto Ryoma ran through during his domain-exile and the original...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Tosashimizu City
    Kochi

    Tosashimizu City

    Located at the southernmost tip of Shikoku, "Tosashimizu City" is a dynamic coastal city wrapped in rugged precipice cliffs carved by fierce waves of the grand Pacific Ocean and the rich blessings of the Kuroshio Current. Housing "Cape Ashizuri," the highlight of Ashizuri-Uwakai National Park, its pure white lighthouse standing at the absolute edge and the vast horizon panorama allow visitors to experience the earth's curvature firsthand, completely overwhelming international tourists. Furthermore, geological wonder landscapes stretch across the "Tatsukushi Coast," and the latest "Ashizuri Kaiyogukan SATOUMI" provides substantial spots to learn about marine ecology. Enjoying exquisite delicacies like specialty fresh...

    • Kochi
    • Area Info
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Kashiwajima Island
    Kochi

    Kashiwajima Island

    Kashiwajima Island, located at the southwestern tip of Kochi Prefecture and connected to the Otsuki Peninsula via bridge, is a small island with a perimeter of about 4 kilometers. The top charm of this island is its beautiful emerald green sea boasting an overwhelmingly high transparency, looking as if boats are floating in mid-air. Because it is a warm marine area where the Kuroshio Current fiercely crashes, more than 1,000 species of tropical fish—corresponding to about one-third of fish species inhabiting Japan—and colorful coral reefs live in colonies, drawing divers globally as a premier sacred spot for diving and snorkeling...

    • Kochi
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Niyodo River
    Kochi

    Niyodo River

    Boasting the highest water quality in Japan and drawing hot attention from nature-loving travelers worldwide as a "Miracle Pure Stream," the "Niyodo River" is a beautiful river representing Kochi Prefecture. The greatest charm of this river is its unique water color shimmering in a breathtakingly transparent emerald green or cobalt blue, with its beauty praised as "Niyodo Blue." River activities such as kayaking, rafting, and packrafting within an overwhelming transparency where even stones at the bottom can be clearly seen are pure exhilaration. Harmonizing beautifully with surrounding rugged yet rich mountains and quiet village landscapes, just gazing at it deeply...

    • Kochi
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Kochi Prefecture
    Kochi

    Kochi Prefecture

    Located in the southern part of Shikoku and spreading in a fan shape facing the grand Pacific Ocean, Kochi Prefecture is a vast tourist destination charming for its overwhelming great nature, unique history and culture, and warm human nature. Blessed with water environments boasting some of the highest transparencies in Japan, such as the Niyodo River—praised as the "Miracle Pure Stream"—and the Shimanto River, termed Japan's last pristine stream, supreme river activities and canoeing fascinate international tourists. Also known as the hometown of Sakamoto Ryoma, a hero of the late Edo period, historical romance lives throughout the towns. It also...

    • Kochi
    • Area Info
    • Sightseeing
    • Food
    • Activities
    • Nature
    • Festivals & Events
    • Spring
    • Summer
    • Autumn
    • Winter
    Hirakiyama Park
    Ehime

    Hirakiyama Park

    Hirakiyama Park, expanding across the summit of Mt. Hiraki at 149 meters altitude located in the northwestern part of Hakatajima Island, is a beautiful panoramic view observation park boasting some of the finest scenery along the Shimanami Kaido. From the modern observatory at the summit, you can look out without obstruction at a grand, dramatic panorama featuring three giant magnificent bridges spanning the calm Seto Inland Sea—the "Hakata-Oshima Bridge," the "Oomishima Bridge," and the "Tatara Bridge"—alongside islands dotting the sea. Especially in spring, about 1,000 Yoshino cherry trees within the park bloom all at once, wrapping the entire mountain in...

    • Ehime
    • Sightseeing
    • Nature
    • Spring
    Aoshima Island
    Ehime

    Aoshima Island

    Aoshima Island, floating in the Iyo-nada Sea about 45 minutes via regular liner from Nagahama Port in Ozu City, is a world-famous "Cat Island," where over 100 cats live leisurely against a population of just a few islanders. Introduced by major international media and SNS as a "Cat Paradise," animal-loving travelers from worldwide visit seeking this miracle-like, healing scenery. Stepping onto the island, very many friendly cats gather at your feet, deeply healing your heart with their free-spirited appearances in the narrow paths and port of the rustic fishing village. There are no stores, accommodation facilities, or even vending machines...

    • Ehime
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Oyamazumi Shrine
    Ehime

    Oyamazumi Shrine

    Oyamazumi Shrine, enshrined on Oomishima Island floating in the Seto Inland Sea along the Shimanami Kaido, is the grand head shrine of all mountain and ocean gods across more than 10,000 shrines nationwide, boasting a distinguished history of over 2,000 years. At the center of the grounds towers a grand sacred camphor tree praised as being 2,600 years old, wrapping visitors in divine spiritual aura and mystical silence the moment they step inside. Revered deeply as a god of warrior lords since ancient times, numerous heroes including Minamoto no Yoritomo and Toyotomi Hideyoshi prayed for victory here and dedicated their...

    • Ehime
    • Sightseeing
    • Spring
    • Summer
    • Autumn
    • Winter
    Sunokawa Park
    Ehime

    Sunokawa Park

    Sunokawa Park, located along the coast of Ainan Town, is a vast natural park where rich greenery and a blue sea comfortably merge, standing adjacent to the beautiful Sunokawa Coast which was selected among Japan's top 100 beaches. Spacious lawn plazas, campsites, and wooden athletic equipment are well-maintained within the park, providing an optimal environment for international backpackers and families to leisurely enjoy the outdoors in the midst of great nature. The beach right before your eyes connects directly to the highly transparent Uwa Sea Marine Park, serving also as a famous snorkeling spot where you can observe beautiful coral...

    • Ehime
    • Sightseeing
    • Spring
    • Summer
    • Autumn
    • Winter
    Murote Coast
    Ehime

    Murote Coast

    Murote Coast in Ainan Town is a beautiful white sand beach with a photogenic, tropical resort atmosphere, expanding along a calm inlet woven by its beautiful rias coastline. The coral blue Uwa Sea with outstanding transparency combines with rows of elegant phoenix palm trees lining the coast, creating a landscape as if wandering into an overseas southern island resort. Because waves are extremely gentle, it serves as an optimal field not only for family swimming but also for sea kayaking and SUP (Stand-Up Paddleboarding) which have seen rising popularity in recent years, loved by domestic and international nature-loving travelers. Feeling...

    • Ehime
    • Sightseeing
    • Activities
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Cape Komo
    Ehime

    Cape Komo

    Cape Komo, located at the southernmost tip of Ainan Town and projecting grandly into the Uwa Sea, is a remote edge sacred site filled with wild natural energy, boasting an overwhelmingly scale spectacular view where you can overlook the vast horizon of the Pacific Ocean. Sheer rock precipice cliffs exceeding 100 meters altitude continue endlessly along the coastline, and the sight of fierce waves crashing against them with white spray lets you directly experience the earth's powerful dynamism. A lawn of sasa bamboo spreads across the ridge of the cape, providing the ultimate feeling of openness as you stroll along...

    • Ehime
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Uwa Sea Marine Park
    Ehime

    Uwa Sea Marine Park

    Uwa Sea Marine Park, expanding from the coast of Ainan Town, is an overwhelmingly transparent, beautifully preserved marine park that was the first designated in Japan in 1970. Receiving the blessings of the warm Kuroshio Current, colorful colony shikoro corals and multivarious tropical fish and marine life breathe within this marine area, drawing hot attention from divers worldwide as one of Japan's premier diving and snorkeling meccas. Even for those not good at swimming, taking the underwater sightseeing glass-bottom boat "Gaiyana III" allows you to observe the beautiful coral paradise close up through the large windows at the boat bottom,...

    • Ehime
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Mitsuhatajima
    Ehime

    Mitsuhatajima

    Mitsuhatajima, floating in the Uwa Sea of Ainan Town, is an unstaffed odd rock spot boasting a highly unique and dynamic landscape where three small rocky reefs (islands) stand harmoniously in a single line off the coast of a beautiful rias coastline入り江 inlet. The white rock surfaces carved by fierce Pacific waves and tidal winds over long years, the green of pines living robustly atop them, and the contrast of the surrounding deep Uwa Sea blue radiate a superb sense of Japanese aesthetics, just like a natural giant bonsai or a traditional Japanese landscape painting. Dusk is particularly recommended; the...

    • Ehime
    • Sightseeing
    • Spring
    • Summer
    • Autumn
    • Winter
    Kashima Island
    Ehime

    Kashima Island

    Kashima Island, an unstaffed island floating about 400 meters off the coast of Ainan Town, is an ocean paradise with a perimeter of about 1.5 kilometers, surrounded by an untouched, rich primeval forest and an astonishingly transparent sea. Wild deer live leisurely on the island, and their warm welcoming appearance provides healing to travelers. The greatest charm is the beauty of the sea shimmering in coral blue, serving as an ideal spot for swimming, sea kayaking, diving, and snorkeling, highly popular among domestic and international active travelers. Additionally, taking the "Saikai Sightseeing Cruise" circling around the island allows you to...

    • Ehime
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Village of Stone Walls
    Ehime

    Village of Stone Walls

    The "Sotodomari District" in the Seika area of Ainan Town is a National Important Cultural Landscape termed the "Village of Stone Walls," where private houses line a steep slope in steps, enclosed by heavy stone walls overlooking the beautiful Uwa Sea. Hand-constructed tightly by ancestors who stacked natural stones one by one from the late Edo period to protect homes from typhoons, fierce winter seasonal winds, and sea breezes, its magnificent sense of unity and powerful scenery won the highest award at the "Beautiful Japanese Villages Contest." Walking the narrow paths of intertwined stone walls allows you to hear the...

    • Ehime
    • Sightseeing
    • Spring
    • Summer
    • Autumn
    • Winter
    Ainan Town
    Ehime

    Ainan Town

    Ainan Town, located at the southernmost tip of Ehime Prefecture, is a premier ocean resort in Shikoku facing the grand Pacific Ocean and the beautiful rias coastline of the Uwa Sea, where you can enjoy dynamic ocean blessings with all five senses. The vast sea with outstanding transparency is designated as the "Uwa Sea Marine Park," serving as a mecca for diving and snorkeling in Japan where colorful coral reefs and tropical fish live in colonies, fascinating marine activity lovers worldwide. Along the coast, odd rocks carved by rough waves and the ruggedly beautiful precipices of "Cape Komo" continue, with...

    • Ehime
    • Area Info
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Kihoku Town
    Ehime

    Kihoku Town

    Matsuno Town (※Kihoku Town), located in the southern part of Ehime Prefecture on the border with Kochi Prefecture, is the only municipality in Japan with the character for "Oni" (demon/ogre) in its name, serving as an attractive town deeply retaining the rustic air of Japan's Satoyama, wrapped in rich deep mountains and pure stream blessings. Standing proudly as the town's symbol at the roadside station is a giant, highly realistic demon monument named "Oniomar," serving as a highly impactful popular photo spot for domestic and international travelers. Brand rice nurtured by pure water welling up from rugged mountains and specialty...

    • Ehime
    • Area Info
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Ikata Town
    Ehime

    Ikata Town

    Ikata Town, located on the "Sadamisaki Peninsula" stretching slenderly to the westernmost tip of Shikoku, is a coastal town charming for its dynamic landscapes where you can look out at two different beautiful seas—the Uwa Sea and the Seto Inland Sea—all at once. From the "Sadamisaki Melody Line," a drive course running along the ridge at the center of the peninsula, an grand panorama opens up featuring a grand combination of the blue sea and giant white windmills standing tightly, fascinating international drive lovers and cyclists. The pure white, Taisho-period lighthouse standing at the absolute tip of the peninsula, the...

    • Ehime
    • Area Info
    • Sightseeing
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Misogi Momiji-ga-taki Falls
    Ehime

    Misogi Momiji-ga-taki Falls

    Misogi Momiji-ga-taki Falls, located deeply within the primeval forest of the Misogi area in Uchiko Town, is a beautiful hideaway famous waterfall known to those in the know,ひっそりと standing within rich great nature. Pure water gracefully slides down the rugged rock face, and the area around the plunge pool is filled with abundant negative ions and cold, refreshing air, spreading a divine silence that instantly cleanses the heart. True to its name, especially in autumn, the surrounding maples and sweet gums dye beautifully in burning red and yellow, creating a breathtakingly spectacular contrast with the flowing white water. Completely detached...

    • Ehime
    • Nature
    • Spring
    • Summer
    • Autumn
    • Winter
    Darari Gongen
    Ehime

    Darari Gongen

    Darari Gongen, sequestered deeply in the mountains of Kumakogen Town, is a hidden secret place power spot known to those in the know, surrounded by giant unusual rocks and mystical giant trees. A sacred shrine that has been carefully and deeply revered by local people since ancient times is enshrined in a rugged cliff depression reached after climbing a steep mountain path, enveloping visitors in an overwhelming solemnity and silence the moment they step inside. The sculptural beauty woven by surrounding mossy giant rocks is dynamic enough to inspire a sense of awe toward nature. Retaining an un-commercialized, natural mystical...

    • Ehime
    • Sightseeing
    • Spring
    • Summer
    • Autumn
    • Winter
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